Metahero Website

Metahero aims to deploy a global network of 3D scanning and modelling devices that can be used to create hyper realistic digital avatars with precise biometric measurements.

At the end of 2022, we partnered with Metahero, which took steps to move away from the old image, but also entered the next stage of the project's operation, while opening up enrollment for the first scans. We went through a rebranding process, which you can read about here https://medium.com/@properlystudio/metaheros-rebranding-story-a-streamlined-innovative-look-for-the-future-a175c2838924

We then focused on designing Metahero's new website. In its previous form, Metahero's website had only a marketing purpose. The new site has several purposes: to collect sign-ups for scans, to describe the process of what you can do with your scan in the future, and what Metahero's vision is as a project. We went through various methodologies that allowed the Properly and Metahero team to refine the storytelling and how the concept of scans is presented, so that the value of having a scan is tangible to the target user. The use of scans in ecommerce, gaming or healthcare is the value Metahero wants to deliver to users.